WhatsApp Business Platform

Turn WhatsApp
into a 24/7 sales
machine.

Reach customers where they actually read, automate the busywork, and turn everyday conversations into sales — with a shared inbox, AI bots, campaigns and analytics in one platform.

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Direct Meta billing · no markups Meta-approved templates AI auto-replies Multiple numbers Isolated & secure
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Grow your revenue

Turn conversations into profit

WhatsApp is where your customers already are — and it converts far better than email or SMS. WABA Platform turns that reach into repeatable revenue while keeping your costs low.

98%
messages opened vs ~20% for email
45%+
customers reply real two-way conversations
3–5×
higher conversion vs email / SMS
24/7
automated selling your bots never sleep

Typical conversational-commerce benchmarks — your results will vary with offer and audience.

Recover abandoned carts

Automatic reminders bring hesitating buyers back to checkout — revenue you were otherwise losing.

Close leads in minutes

Instant + AI replies answer and qualify buyers while intent is hot, so fewer leads ever go cold.

Upsell & cross-sell

Targeted broadcasts put the right offer in front of the right segment — a bigger average order value.

Win back customers

Re-engagement campaigns and follow-ups turn one-time buyers into repeat, predictable revenue.

Cut support costs

Bots handle FAQs and orders around the clock, so a small team can serve far more customers.

Keep more margin

Pay Meta directly for messages with zero markup — you only pay a transparent platform fee.

Start growing on WhatsApp
The honest way

Direct to Meta. No hidden charges. No games.

Most WhatsApp providers quietly mark up your bill and cut corners behind the scenes. We built WABA Platform to do the opposite — here's the difference.

Typical providers

What most resellers & aggregators quietly do
  • Sneak your marketing templates through as “utility” to bend Meta's rules — then still bill you marketing rates and pocket the difference.
  • Mark campaign messages as “delivered” without actually sending them from the backend — and charge you for them anyway.
  • Run everything through their own Meta app & number, so you can never see real usage, delivery or billing.
  • Marked-up per-message pricing with hidden margins stacked on Meta's real cost.
  • Lock your number, templates and contacts to their platform — hard to ever leave.
  • Opaque monthly invoices you can't reconcile against Meta.

WABA Platform

Full transparency, your assets, Meta's real prices
  • Honest categorisation. Templates go in their true category and you pay Meta's actual rate — no markup, no games.
  • Real delivery. Every message is sent through Meta with genuine delivered/read receipts — you're billed only for messages that truly send.
  • Your own Meta app. We build the Meta Developer App inside your Facebook Business Manager — you own it, with full visibility into usage & billing.
  • Direct Meta billing. You pay Meta directly at Meta's prices; we charge only a clear Service & Platform fee.
  • You own everything. Your number, templates and contacts stay yours — no lock-in, fully portable.
  • Live cost reporting pulled straight from Meta — reconcile every rupee, any time.
Template pricing
Sneak marketing templates through as “utility” — then still bill you marketing rates.
Honest categorisation — you pay Meta's real rate. No markup, no games.
Message delivery
Mark messages “delivered” without actually sending — and charge anyway.
Every message truly sent, with genuine delivered & read receipts.
Meta app & number
Everything runs through their Meta app — you never see real usage.
The Meta app lives in your Business Manager — full visibility.
Per-message price
Marked-up pricing with hidden margins on Meta's real cost.
Direct Meta billing — only a clear Service & Platform fee on top.
Your assets
Lock your number, templates & contacts to their platform.
You own everything — no lock-in, fully portable.
Reporting
Opaque invoices you can't reconcile against Meta.
Live cost reporting pulled straight from Meta.
Everything in one place

One platform for your entire WhatsApp workflow

From the first hello to a closed sale — capture, automate, broadcast and measure, without juggling tools.

Advanced

AI Automation & Auto-Reply

AI answers customers 24/7 in your brand voice — qualifying leads and closing sales automatically. Free Gemini & Groq tiers built in.

Popular

Campaigns & Broadcasts

Send approved templates to thousands at once, schedule & throttle safely, and watch delivery and read rates update live.

Advanced

Analytics & Reports

Dashboards for delivery, read & reply rates, campaign performance, best time to send, and live WhatsApp spend.

New

GST Invoicing

Create GST-compliant invoices, quotations & credit notes with auto CGST/SGST/IGST, branded PDFs, and one-tap send on WhatsApp.

New

Inventory & Stock

Track products, categories and stock levels with low-stock alerts and a live ledger that updates on every sale and purchase.

New

Purchases & Suppliers

Manage suppliers and purchase orders — receive stock in with a click and keep product costs up to date.

Bot & Flow Builder

Design keyword, menu and multi-step customer journeys on a drag-and-drop canvas — no code required.

Shared Team Inbox

A live inbox for your whole team — reply, assign chats to agents and add private notes. Never miss a customer.

Message Templates

Build, submit and sync Meta-approved templates — text, media, buttons and carousels — right from the dashboard.

Contacts & Segments

Import contacts, tag and group them, and build dynamic segments to target exactly the right audience.

Smart Follow-ups

Schedule automatic "circle back" reminders on any conversation so hot leads never go cold.

Developer API & Webhooks

Send messages and receive real-time events from your own systems with API keys and outbound webhooks.

On the roadmap

Coming soon

More ways to get paid and talk to customers — natively inside WhatsApp.

Coming soon

WhatsApp Payments

Let customers pay their invoices without leaving the chat — collect payments right inside WhatsApp and reconcile them automatically against the invoice.

Coming soon

WhatsApp Calling

Take and make voice calls with customers over WhatsApp — handle support and close sales, with every conversation in the same shared inbox.

Live in a day

How it works

Four steps from setup to selling on WhatsApp.

1

Connect your number

Link your WhatsApp Business number and check its health — one number or many.

2

Build templates & import contacts

Create Meta-approved templates and bring your audience in via CSV/Excel.

3

Automate with bots & campaigns

Set up AI/flow bots to reply instantly and launch targeted broadcasts.

4

Track results & grow

Watch delivery, replies and revenue in real-time dashboards and reports.

Three clear plans

Plans that grow with you

Choose the workflow your team needs today and upgrade when you are ready. Every plan uses transparent platform pricing while WhatsApp conversation charges remain billed by Meta directly.

StarterFor growing customer-facing teams
₹5,999/mo
₹59,999 billed annually · save 17%
UnlimitedWA numbers
2Team members
UnlimitedContacts
UnlimitedMessages / mo
Included modulesHover for details · 6
Shared Team Inbox
Message Center
WhatsApp Templates
Contacts, Tags & Segments
Campaigns & Broadcasts
Follow-ups & Reminders
Choose Starter
ProfessionalFor businesses scaling sales and automation Most popular
₹12,000/mo
₹129,999 billed annually · save 10%
UnlimitedWA numbers
10Team members
UnlimitedContacts
UnlimitedMessages / mo
Included modulesHover for details · 8
Shared Team Inbox
Message Center
WhatsApp Templates
Contacts, Tags & Segments
Campaigns & Broadcasts
Follow-ups & Reminders
Bots & Automation
Developer API & Webhooks
Choose Professional
EnterpriseFor high-volume operations and agencies
Custom
Tailored pricing, capacity and onboarding for your operation.
UnlimitedWA numbers
UnlimitedTeam members
UnlimitedContacts
UnlimitedMessages / mo
Included modulesHover for details · 8
Shared Team Inbox
Message Center
WhatsApp Templates
Contacts, Tags & Segments
Campaigns & Broadcasts
Follow-ups & Reminders
Bots & Automation
Developer API & Webhooks
Enterprise serviceMultiple numbersPriority supportSLA
Talk to our team
Included with every commercial plan
Operational dashboard WhatsApp account health Team roles & permissions Guided onboarding Billing & storage controls

Plan message limits cover platform usage. Meta bills WhatsApp conversation charges separately at its published rates—we add no hidden per-message markup.

Questions

Frequently asked

Everything you need to know before you get started on WhatsApp.

Request access

Yes — WhatsApp requires pre-approved templates to message people outside a 24-hour window. You build and submit templates for approval right inside the platform, and we sync their status from Meta.

You choose — Google Gemini and Groq (Llama) both offer free tiers, and Anthropic Claude or OpenAI are supported too. The AI replies in your brand voice using your instructions and knowledge base.

Yes. Connect multiple WhatsApp Business numbers and manage them all from one dashboard — ideal for agencies and multi-brand businesses.

Every company is a fully isolated workspace with role-based access (Admin, Manager, Agent) and a complete audit trail. Media is stored in secure cloud object storage.

You pay Meta directly for WhatsApp message costs at their standard rates — we add zero markup. WABA Platform charges only a transparent Service & Platform fee for the software, so your unit economics stay clear and your margins healthy.

Click "Request access" and tell us about your business. Our team reviews your request and gets your workspace set up — you'll receive a link to set your password and log in.

Ready to grow on WhatsApp?

Join businesses turning conversations into customers with WABA Platform.

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